Category: Marketing

  • What Is Enterprise Marketing Management in CRM

    What Is Enterprise Marketing Management in CRM

    CRM Software is quite popular among modern-day organizations, especially for its enterprise marketing management module. In this article, we will be talking about something that is an integral part of CRM – EMM or Enterprise Marketing Management. Let’s understand how enterprise marketing management in CRM works, its components, and learn about several tips to make…

  • Best Campaign Management Software for Marketing Campaigns in [c_y]

    Best Campaign Management Software for Marketing Campaigns in [c_y]

    Most marketers would agree that the biggest challenge while running a marketing campaign is managing, tracking, and optimizing various campaigns across diverse marketing channels. While some marketers might be good at devising a strategy, others might excel at implementation. If you have been in the marketing industry for some time now, you will agree that…

  • How Conversational Marketing Can Boost eCommerce Sales

    How Conversational Marketing Can Boost eCommerce Sales

    As we are moving towards a digital-first world, e-commerce stores are growing at an unprecedented rate. According to Statista, the retail e-commerce traffic went as high as 22 billion monthly visits in June 2020. The sales increased by 25 percent compared to the previous year, with a high demand for items like clothing and groceries. …

  • 14 Digital Marketing Apps & Tools You Will Need in [c_y]

    14 Digital Marketing Apps & Tools You Will Need in [c_y]

    With ever-changing trends and technologies, consumers today use Internet for most of their day-to-day needs like searching for nearby places, making payments, ordering groceries, and more. Furthermore, the worldwide Covid-19 pandemic restrictions have caused more businesses and consumers to go online. As businesses compete with each other to attract more customers online, the need for…

  • How Is Hyperlocal Delivery Model Revolutionising the eCommerce Industry

    How Is Hyperlocal Delivery Model Revolutionising the eCommerce Industry

    This article is all about the tending Hyperlocal eCommerce Business Deliver Model, which is on it’s rise in India.

  • How to Improve Core Web Vitals Using NGINX for Better Page Experience

    How to Improve Core Web Vitals Using NGINX for Better Page Experience

    Google frequently updates its search algorithm to show the most relevant pages for the specific search query based on user search intent. One such update is Core Web Vitals. Core Web Vitals report shows how your pages perform based on user engagement and business metrics from real-time data. The purpose of changes in the Google…

  • 12 Best Paraphrasing Tools Online (Free & Paid)

    12 Best Paraphrasing Tools Online (Free & Paid)

    Anyone creating content, such as students, journalists, bloggers, and teachers, use several sources to research and understand information accurately and properly. But since other people’s work influences us during research, there is a high probability that we end up writing content that matches one or the other source without even realizing it. To ensure that…

  • How WhatsApp Integration with CRM Benefit Business?

    How WhatsApp Integration with CRM Benefit Business?

    If we look at the available data on WhatsApp usage, you would be amazed to know how the two billion active WhatsApp users use this chat tool for video and voice calls. That said, it remains the topmost messaging forum transcending borders to send approximately over sixty billion messages in a day. Seeing the popularity and active…

  • How to Use WhatsApp for Marketing?

    How to Use WhatsApp for Marketing?

    Why use WhatsApp as a marketing tool? This is a question we get asked far too often. Analysis has shown that SMS texts enjoy an average opening rate of more than 97%. WhatsApp provides you with a far more personal conversation with your customer as its platform is free of any gimmicky ads. You can send across…

  • 15 Best Free Bulk Email Senders for Unlimited Emails

    15 Best Free Bulk Email Senders for Unlimited Emails

    Any business, new or old, needs to inform customers about their offerings and their unique selling points to engage them in a successful manner. If you have a wide customer base then reaching out to each of them can be an arduous task. But thanks to free bulk email sender tools, you can send personalised…