-
How Menu Engineering Leads to Profit Boost for Restaurants
Menu engineering is a real phenomenon, that has taken the restaurant industry by storm. In our analytics driven world, the application of psychology and consumer behaviour in menu design has proven to be the key factor for a restaurant’s long-term success. What is Menu Engineering? Simply put, menu engineering is the study of a menu’s…
-
Hit Restaurant Industry with a Bang, Start the Food Truck Business
Food trucks have become quite a rage lately, all thanks to the evolving restaurant space. With time becoming a luxury for many, people are finding mobile restaurants at every nook and cranny as a God-send. Mobile food trucks have come a long way since hot dogs and ice creams to serve a gamut of gourmet…